Our Mission
Our primary mission is to drive innovation that creates business opportunities and develop tangible solutions to the challenges faced by Hollywood in transitioning to digital distribution systems. We work with studios and tech companies to develop common technology goals and then advance them in ways that transform the industry.
Our core projects focus on four key areas:
Next-generation content creation and distribution
MovieLabs helps develop new formats such as Ultra HD & HDR, new ways of delivering Digital Extras to consumers, and new capabilities for consumers such as consumer lockers.
Automated digital workflows and supply chain efficiency
We make digital distribution more efficient and profitable by publishing specifications for automation of the interface between studios and distributors.
Content security
We consult with security experts and publish guidelines and recommendations for protection of the creative investments of the film industry.
Data and business intelligence
We deliver new data tools and research capabilities that help the industry build advanced data systems and engage consumers around the world.